It's time to get paid for doing what you love.

But you don't have to leave your 9-5 (just yet).

Have you always imagined being your own boss? Starting your very own business that fills you with passion and purpose? Making a solid income that gives you financial freedom and the ability to live the life you have always wanted?

Me too.

But then you start realizing that entrepreneurship is high risk...

If you have a kickass corporate job, you may not want to kiss that all goodbye just yet.  

If you have just graduated college, you may not want to risk having to go live at home with your parents again.

And if you have a family to support, bills to pay, or a huge amount of debt to pay off (hello, student loans), your paycheck may actually be your lifeline.

Yet in your heart and soul you know that you were meant to achieve something that extends far beyond the 9-5 grind. 

You are meant to achieve something remarkable.


Why work 8 hours a day making someone else's dream come true, when you could bring your own vision to life?


Does this sound like your reality?
  • When you hear the sound of your alarm clock blaring at you on Monday morning, you peel yourself out of bed and you immediately feel a knot in the pit of your stomach, all while thinking, "ugh, can it be the weekend already?"

  • You find yourself feeling uninvested and uninterested in the projects you are working on, and all that you can think about is starting a business that actually fills you with passion and purpose.

  • You are anxiously relying on your next paycheck because it is your lifeline. Oh, and your salary is not even close to what you really want to be making from your job.

  • Your work is leaving you feeling completely unfulfilled and as though you lack a greater purpose, yet you know deep down inside that are meant to live a life full of passion and positive impact.

  • You cannot stop thinking about this one idea you have for a business, but you have no clue if it could actually make money and how to make it actually happen.


If you are nodding your head right now, you my friend, NEED A SIDE HUSTLE.



A side hustle is the stepping stone to becoming your own boss, and living the life you have always wanted.


Now imagine if your reality was more like this...
  • You wake up every morning and go to sleep every night feeling eager to start doing work that you LOVE, because you know that every single day you are getting one step closer to building your dream business.

  • You feel insanely passionate about your work and you finally feel an enormous amount of drive, determination, and zeal that you were lacking for so long.

  • You finally are able to pay off those student loans and that credit card debt that has been haunting you forever!

  • You can afford traveling to that dream destination that has been on your bucket list for years, and you no longer have to feel any guilt for spending four bucks on your coffee every morning.

  • You are making MORE money from your side hustle than your 9-5, so entrepreneurship is definitely looking like your future.

You are finally creating the business and life of your dreams.

Ahhh, but there's a huge problem. Well, a few problems.

While turning your brilliant idea or your passion into a thriving side hustle business sounds like the ultimate goal, you have realized that there is a pretty steep learning curve for getting things going.

And I'm going to be completely real with you. Starting, launching, and growing a side hustle is by no means easy. But if you know deep down in your soul that you are meant to achieve something that extends far beyond working the 9-5 grind, you must start now.

Side hustling is so incredibly worth it.

So why have you not started a profitable, thriving side hustle yet?

01. You have an idea for a side hustle, or a passion that you want to turn into a business, but you are not sure if it will actually make money.

02. You find yourself incredibly OVERWHELMED with the amount of information out there on "how to start a business", and you find yourself not even knowing where to even begin.

03. You are spending an insane amount of money on course after course, just to be left in the dark on how to actually implement the material and the strategies you were taught. 

04. You cannot seem to find ANY course or online business coach that focuses on launching a side business. Every course, every ebook, every thousand dollar coaching program, focuses on full-time entrepreneurs and they just do not understand the side hustle life!

05. You are struggling keeping up with digital marketing trends and how to leverage social media to grow your side hustle, because there seems to be a new strategy or a new feature that is released what feels like every. single. day.

So if you are feeling insanely overwhelmed, confused, unsure of where to even begin, and downright burnt out trying to launch a side hustle,

I have your solution.

"Launch Your Hustle" is an online course that will teach you step-by-step, how to create, launch, and grow your side hustle.

You will create a side hustle business idea that combines your greatest strengths, passions, and what consumers actually want! 

You will learn exactly how to launch your side hustle, from branding and web design, to setting up web analytics to keep track of your growth.

You will become a savvy marketer and top-notch sales machine (without feeling "salesy"), so that your business stand outs in the market and generates continuous profit on autopilot.

This course is all about execution and making it happen.

Hi! I'm Chelsea! 

I'm a Marketing Strategist at Yahoo by day, and a side hustler by night (and every other hour I'm not working the 9-5).

Throughout my entire life, I have always felt that I was meant to achieve something truly remarkable. I feel so deeply in my soul, that I have a greater purpose that extends far beyond working the typical day job.

I am someone that is full of ambition, passion, independence, creativity, tenacity, and the unceasing desire to become the best version of myself.

I have always wanted to live my life on my own terms, and pursue my own vision of a successful, purpose filled life.

But for so long, I was paralyzed by my financial situation, fear of the unknown, and my belief that I had to follow the traditional path society expects from us.

A bit of my story...

I would be lying if I said I grew up with nothing. My family was middle class majority of my life, but then moved up a bit in economic status when my father became an entrepreneur. We moved into a multi-million dollar home, my dad drove a Porsche convertible around, and I most definitely lived a "better" lifestyle than most.

But when the recession hit in 2008, we lost it all.

My family filed for bankruptcy. My parents had to sell their cars. I had no college fund. We had zero dollars in our bank account. And my family was in over a half million dollars in debt, with liens placed against our home for over $300,000. We couldn't sell our home because of this.

So from the outside, I looked like I had it all, yet I had absolutely nothing. The financial turmoil tore my family apart in more ways than I can describe. 

By the time I graduated high school, I was unable to attend a 4-year college because we couldn't afford it. I lived at home, had my mom drop me off at community college everyday, and I battled depression, an eating disorder, and an exercise addiction to rid the pain.

I was WAITING for my life to start.

A few years later, when I started attending the University of Southern California, I vowed to never hold myself back from living the life I have always wanted.

I was attending a prestigious university, earning straight A's, and constantly working towards landing "the dream job" after college. I begun working at Yahoo and while I am incredibly appreciative of my job, what I have learned, the people I have met, and the opportunities it has given me, I knew there was something missing.

I realized that climbing up the corporate ladder wasn't truly what I wanted.

So, I started side hustling.

I didn't want to experience the risk of full-time entrepreneurship, especially given my past, but I wanted to work on something that filled me with joy.

My first side hustle was becoming an online fitness coach. I gained a whopping ONE THOUSAND email subscribers in one week, and started making hundreds of dollars by week two. But after a few months, I realized that fitness coaching didn't really fit with my bigger vision for my life, so I pivoted.

I discovered that what I LOVE doing, is helping other ambitious side hustlers and entrepreneurs build the business and life they have always wanted.

And guess what? I make DOUBLE the amount my day job pays!

If I can do it, so can you.

I have TONS of experience in digital marketing from my day job at Yahoo, but I have an incredible amount of knowledge on what it takes to grow and market a side hustle business online.

I am here to teach you exactly how to start a profitable, thriving side hustle.

What's included in "Launch Your Hustle"...

  • 15 lessons that include video trainings and voice over presentations for each

  • Audio versions of each lesson so that you can learn the material on-the-go!

  • Worksheets and guidebooks for each lesson, that include action items and step-by-step implementation

  • Weekly live Q&A’s to answer any of your questions

  • FREE one month membership into the Side Hustler Incubator!

This course is for you if...

  • You are currently working a 9-5 job, but you cannot stop thinking about what your life could be like if you started your own business.

  • You are side hustling already, but you are not seeing any growth and you are not hitting your money-making goals.

  • You are a blogger and want to turn your blog into a business that makes money.

  • You are  an entrepreneur and already have a business, but you are failing to get the visibility you need, struggling to get clients or make sales, and you have flatlined in terms of growth.

You are ready to build a thriving business that you are wholeheartedly passionate about, and one that could give you the potential to leave the 9-5. 



This course is not for you if...

  • You lack patience, determination, ambition, and commitment to putting in the work and hustling.

  • You are looking to make a quick, easy buck with little to no effort at all.

  • You are unwilling to learn step-by-step how to start, launch, and grow a successful business. You'd rather figure it all out on your own.

  • You want to outsource everything for your business, instead of taking the time to learn how to do it yourself (plus save money in the long run).

  • You are stuck on traditional marketing and unwilling to adapt your strategy to the digital landscape.

  • You don't want to invest (time or money) in your business.


The complete course breakdown...

Starting Your Side Hustle

Lesson 1: Defining Your Vision

  • Understanding your “why”. Dig deep to reflect upon why you want to pursue a business while working your 9-5 job. What is your 9-5 not giving you? Are you wanting to feel a sense of fulfillment and passion for your work? Are you wanting to make extra money?
  • Starting with your personal story. Reflecting upon what experiences or people have shaped who you are the most. How have they affected your values, beliefs, and sense of character?

  • Discovering your true strengths. Define what you have always been naturally good at, and how you can leverage those strengths to create a side hustle that is successful.

  • Figuring out your true passion. Finding the underlying element that is present in what you are passionate about, and what you have been passionate about before.

  • Knowing your bigger vision. What do you want to be known for? What do you want your legacy to be?

Lesson 2: Getting in the right mindset

  • Get real with yourself. Pinpoint what is holding you back from starting or growing your business. What fears do you have?

  • Getting over perfection. If you are a life-long perfectionist (such as myself!), you will learn how to break up with perfection for good, and boost your productivity instead.

  • Committing yourself to being a “doer”, not a thinker. You can think about your goals all day long, but in order to make them your reality, you have to execute.

  • How to avoid burnout and stay focused as a side hustler. Side hustling ain't easy, and it's going to take a lot of work. You will learn my top tips for avoiding burnout, remaining focused, and having non-stop energy.

Lesson 3: Creating your side hustle business idea

  • Coming up with your business. How to create a side hustle business idea that is aligned with your strengths, passions, and what consumers actually want.

  • Market validation. How to determine if there is a need for your business offering. Understanding the market size and if there is opportunity for growth.

  • Researching your competitors. How to find your competitors and how to perform and utilize competitive SWOT analyses.

  • Determining what makes your business unique. Finding a business model that is best for your business, scales and maximizes your income. Creating your unique value proposition to set you apart from your competitors.

Lesson 4: Defining your ideal consumer

  • How to research your target audience. Finding the people that your business serves the best, and consumers that yield the highest LTV (lifetime value).

  • How build consumer personas. You will learn how to build complete consumer personas so that you know exactly who your ideal consumer is.

Lesson 5: Creating your side hustle roadmap

  • How to set achievable goals and milestones to keep you on track for success. Having a game plan and a strategy behind your business is so important!

  • Holding yourself accountable. You can draft the perfect plan, but if you cannot find accountability to make it happen, you will fail. I'll teach you how to make sure you succeed.

  • How to plan your day. I will share my top tips and strategies for finding time to work, even while working the 9-5 day job.

Launching Your Side Hustle

Lesson 1: Branding

  • Creating the visual aesthetic and voice of your business. Everything from your logo, color scheme, and font styles, to the voice and tone of your brand.

Lesson 2: Creating Your Website

  • Setting up your website with Squarespace. 

  • How to create a website design that offers a seamless user experience. Learn how to design with the consumers' persepctive in mind..

Lesson 3: Setting up analytics

  • Setting up your email software provider. Recommendations for email service providers, plus a ConvertKit tutorial.

  • Setting up Google Analytics. How to get started with Google Analytics and navigate the dashboard.

  • Installing Facebook Pixel. How to install the Facebook Pixel on your website so that you can track your visitors for ad-retargeting.

Lesson 4: Getting started with SEO

  • Search engine optimization for your website.
  • How to optimize your blog posts for search engines.

Lesson 5: Lead generation

  • Writing compelling copy. Learn how to write copy that grabs the attention of your ideal consumers, reflects your brand, and encapsulates your value proposition.

  • Landing page optimization. Learn strategies for capturing leads and gaining traffic to your website.

Growing Your Side Hustle

Lesson 1: Social media marketing

  • Determining which social platforms you should focus on. Where your ideal consumers are giving their attention to, which platforms align best with your business, which platforms allow you to leverage your strengths.

  • Strategies for each platform to help your grow your business. Learn new strategies for leveraging social media to gain visibility, attract customers, and generate sales.

  • How to set up and create high converting Facebook and Instagram advertisements. Step-by-step video tutorial on setting up advertisements and best practices.

Lesson 2: Content marketing

  • How to create the perfect opt-in freebie. Developing an incentive that will attract your ideal consumers and lead to sales.

  • Howto repurpose your content so that it fits with each social media platform. Do less work, while cranking out tons of valuable content.

Lesson 3: Email marketing and Sales Funnels

  • How to write email sequences for your content upgrades and subscriber list. Nurture quality relationships with your subscribers through email marketing.

  • Crafting email subject lines with high open rates. Includes best practices on creating the perfect email subject line.

  • How to create sales funnels that convert leads into sales. Learn the psychology of selling and creating sales funnels that generate profit with no extra effort from you.

Lesson 4: Putting your business on autopilot.

  • How to automate your systems. How-to tutorials on setting up automation so you can do less work (even without a VA).

  • Scheduling, planning, and prioritization. My top tips for minimizing your workload and getting your priorities straight for reaching side hustle success.

Lesson 5: Growth.

  • How to monitor your progress. Understand how to make sense of data and analytics, so that you know if you are on track.

  • Optimization and testing. How to optimize and test aspects of your side hustle with A/B testing.

  • Scaling your business. Learn growth strategies for scaling your business so that you can have a greater impact and generate amplified profits. Includes recommendations for reaching out to larger media outlets.

What is your investment?

With starting any business venture, you will need to invest time and money.

The way I look at it, is my 9-5 job is my "investor" in my side hustle. 

The best part? My investment has yielded a high return on investment. Meaning that I make MORE money from my side hustle, than the amount I invested.

Now that is good business.

Think about the hundreds of hours you will save yourself trying to learn how to start a business. Think about all of the customers and potential clients you are missing out on because your messaging isn't clear, you lack a solid presence on social media, and you have no sales funnels in place. 

The lack of a clear direction, a solid strategy, and systematic approach to generating income, is costing you way more than you think.

"Launch Your Hustle" includes...

  • 15 lessons that include video trainings and voice over presentations for each

  • Audio versions of each lesson so that you can learn the material on-the-go!

  • Worksheets and guidebooks for each lesson, that include action items and step-by-step implementation

  • Weekly live Q&A’s to answer any of your questions

  • FREE one month membership into the Side Hustler Incubator!



Doors will open in the VERY near future! 

To be the first to know when enrollment opens, to receive updates and free content, and for early-bird pricing. Get yourself on the list NOW!

WOAH, you sure you don't want in?
At least grab this FREE guide.

So maybe you don't yet have a side hustle business idea in mind. No worries.

SIGN UP for my FREE guide on "How to Start a Side Hustle".

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